We live in an era when we get our fashion inspiration from the influencers we see online. So brands also target social media influencers as much as celebrities to raise brand awareness. However, with so much pressure to stay on top of the latest trends and styles, it can feel like there’s not enough time […]

Canadians are huge fans of music. In fact, many Canadian artists are successful in the music industry, both locally and internationally. In 2021, Canada’s music market was considered the eighth largest in the world, hitting nearly $584 million in revenue.  If you’re a music lover, this article is specially written for you! Check out some […]

The cosmetics industry has been rising recently, with many celebrities venturing into the business. With the help of social media and fanbases, beauty brands released by famous names quickly sell out at different stores.  One music personality who successfully created a name in the beauty industry is Rihanna. Her famous brand, Fenty Beauty, garnered the […]

Parents should always be careful when buying products for their children, especially babies. With the huge number of different products being sold on the market, it can be hard to decide which product you should go for. Some people purchase baby products based on their popularity, while others opt for the cheapest on the market […]

Customer reviews and feedback are crucial parts of any business. For example, in the online exchange of goods and services, reviews often serve as a basis for other consumers to decide whether or not the product is worth its price. In addition, through reviews and feedback, business owners can understand their customers’ needs and preferences […]

There are many ways movie fans prove how much they like a movie. Some dress up like their favorite characters or copy how they style their hair. Others go to the extent of naming their children after their most loved movie personas. Meanwhile, some collect items that remind them of the movies they will undoubtedly […]

The gaming industry is continuously growing, along with other niches and sectors in the market. In Canada, the gaming market accounted for 23% of the country’s gross domestic product (GDP) figure in 2020. This digit proved that Canada is one of the leading consumers within the business.  One reason for this is the crisis that […]

The holiday season caused a drastic increase in shoppers and sales worldwide. Aside from the malls and physical stores, online shopping is also experiencing a surge of online shoppers. Despite the recent number of lockdowns, the spirit of gift-giving did not waver at all. In fact, shoppers found it more convenient to purchase gifts online.  […]

Since Christmas is just a few days away, have you bought all the gifts for your loved ones? If not, there are plenty of options available. You can find viral items on Tiktok, shop at popular brands like Target and Disney, or buy quirky yet unique items from Etsy. You might also want to purchase […]